Global adhesive manufacturer strengthens customer relationships with Dynamics 365
Building lasting customer relationships requires the right tools. MAPEI, a leading global adhesive manufacturer, adopted Microsoft Dynamics 365 to leverage AI-driven insights for stronger customer engagement and improved decision-making. Give this customer story a read to see the practical impact of integrating AI into CRM strategies. Reach out to COR Concepts for expert guidance on Dynamics 365 solutions.
Why did MAPEI decide to migrate to Dynamics 365?
MAPEI aimed to consolidate its 90 different customized CRM systems into a single, centralized solution. The migration to Dynamics 365 was seen as a way to reduce costs and time in managing their sales, customer service, and marketing platform while also providing scalability to support future growth.
How has Dynamics 365 improved MAPEI's customer service?
With Dynamics 365, MAPEI has been able to provide more proactive service to customers by simplifying internal processes. The platform allows for a 360-degree view of customer interactions, enabling teams to handle requests more efficiently and engage customers across various channels.
What benefits has MAPEI experienced from using Dynamics 365?
Since implementing Dynamics 365, MAPEI has streamlined its operations, saving time and resources. The integration of sales, marketing, and customer service functions into one solution has allowed staff to focus more on customer needs and innovation, ultimately leading to a more effective and responsive business model.
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Global adhesive manufacturer strengthens customer relationships with Dynamics 365
published by COR Concepts
COR Concepts provides Information Governance, Records Management and Enterprise Content Management (ECM) consulting and training services. The company is built on the belief that any Information, Records or Document Management initiative should be designed to extract the maximum business benefit for the organization.
We bring together Compliance, Risk Management and Operational information requirements in a way that delivers benefits to each one of these diverse business units. Our approach is to use an array of industry standards and best practice methodologies to ensure that each implementation will stand the test of time.
We see information governance and records management as an integral part of any Enterprise Content Management implementation and focus on building a solid platform including a records management policy, records management procedures, file plans and a solid change management infrastructure. Building and implementing governance structures is becoming essential for success and we design structures to ensure that all governance aspects are included.
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